HEAD and Gorenje present a new line of appliances supporting a healthier lifestyle
At the ISPO Munich, the world’s largest international multi-segment exhibition for the sports industry, Gorenje and HEAD presented a new edition of Nutri Sport blender and connected kitchen scale to support a healthy and active lifestyle. The ISPO Munich takes place from 28th to 31st of January 2018, while the new small domestic appliances line HEAD by Gorenje will be available in spring 2018.
With Gorenje and the leading sporting goods brand HEAD, the road to a healthier lifestyle just got a lot simpler. Gorenje presents a special line of small yet action-packed appliances HEAD by Gorenje. The powerful 2 in 1 Nutri Sport blender also impressively performs as a nutrient and vitamin extractor as its 1,200 watts produce 20,000 revolutions per minute, which gives enough power and performance for perfectly silky smoothies, crushed ice or blended vegetables. There are no more excuses for not enjoying a quickly prepared healthy drink on the go. Winning your next race or game is practically guaranteed.
To help with meal preparation, the HEAD by Gorenje series also includes an easy-to-use and elegantly designed kitchen scale that accurately measures up to 10 kg of ingredients. It can also be connected to a smart mobile app that helps the user prepare healthy smoothies step by step. The recipes were shared by HEAD’s sport ambassadors. The winning duo of HEAD by Gorenje small kitchen appliances will be available in spring 2018.
“We are delighted to team up with Gorenje on this innovative and exciting project. Due to the global trend of rising consciousness of what we eat and drink, we have decided to start this project and Gorenje has been the ideal partner for us. Our knowledge of what athletes need and what performance means in terms of racing or e.g. winning tennis games, has been perfectly matched with the innovation power of Gorenje in small domestic appliances, considering also their long-lasting market experience,” says Giuseppe Faranna, VP Licensing Division of HEAD.
“It is essential to be up to date with lifestyle trends and the most innovative technology that we build into all our appliances. Our vision is to provide users life-simplifying features that can make their everyday lives easier, especially when it comes to healthy nourishment. We are proud to cooperate with a brand as strong as HEAD. Their rich experience in manufacturing premium sports equipment and familiarity with the athletes' needs help us develop innovative appliances for promoting a healthy lifestyle,” adds Aleksander Uranc, Executive Vice President, Small Domestic Appliances, Gorenje.
HEAD is a leading global manufacturer and marketer of premium sports equipment and apparel. The business is organized into five divisions: Winter Sports, Racquet Sports, Diving, Sportswear and Licensing. Products are sold under the HEAD (alpine skis, ski bindings, ski boots, snowboard and protection products, tennis, racquetball, paddle and squash racquets, tennis balls and tennis footwear, sportswear and swimming products), Penn (tennis balls and racquetball balls), Tyrolia (ski bindings) and Mares (diving equipment) brands. The Company´s key products have attained leading market positions based on sales and reputation, and have gained high visibility through their use by many of today´s top athletes.